Overview
The Omnisend integration lets a merchant forward Address Guard's address-lifecycle events into their Omnisend account as custom events, so they can trigger Omnisend automations, flows, and segments off what AG does to an order's shipping address.
Each event preforms an inline contact update (by customer email address search) to ensure the order ID and other personalized information flows to each correct customer within Omnisend.
Get Started
From your Address Guard account, click into: Integrations > Omnisend > Connect
Once on the setup page, enter in your Omnisend API Key.
After you’ve entered in the account name, click “Connect” and the validation process will occur.
Once you’ve completed the connection, click Save at the top and you’re all done.
Events
Today our Omnisend Integration supports 4 address status based events including:
AG Status | Fired Event | Event name (Omnisend) |
Accepted Suggestion | Customer accepts an AG-suggested corrected address | ag_address_suggestion_accepted |
Confirmed | Customer confirms their original address is correct | ag_address_confirmed |
Updated | Customer manually edits their shipping address | ag_address_updated |
Undeliverable | The original address is invalid / undeliverable for delivery. | ag_address_undeliverable |
You can customize which events to enable from the Omnisend Integration page.
Properties
Depending on the specific event fired to Omnisend, the following properties will provided when we pass the event structure to your account:
eventName
origin (addres-guard)
order_id
ag_status
platform
original_address
updated_address
If you have any questions configuring the Omnisend Integration for your account, please contact us via Live Chat or email: [email protected]

